Make Welcome Acquires Mountain Music Entertainment
Nashville, Tennessee (October 19, 2012) – Steve Johnson of Mountain Music Entertainment and Andrea Ball of Make Welcome Entertainment have announced plans to enter into an acquisition agreement. Under the agreement, Mountain Music Entertainment will transfer assets, including a number of artists on the agency roster, to Make Welcome Entertainment and the combined agency will operate as Make Welcome Entertainment. The acquisition and transfer of Mountain Music Entertainment to Make Welcome Entertainment becomes effective today. Johnson recently accepted a full time position with Wilkes Community College and MerleFest.
“With the opportunity to take the Artist Relations Manager position at MerleFest, I needed to find a home for the artists currently on the Mountain Music Entertainment roster and the events that we plan.” said Steve Johnson President and CEO of Mountain Music Entertainment. “I am extremely excited about transferring the agency assets, some of the artists, the Jonesborough Bluegrass Series, and the events we supported as part of Bluegrass at the Rock in Valdese, North Carolina, to Make Welcome. Both agencies have worked together in various capacities over the last two years. Given my changes and the need to help our artists find quality representation, this transition seemed like a great and natural fit. I know Make Welcome Entertainment will do a superb job of working with the artists and events we once supported.”
Make Welcome Entertainment was founded in 2010 by Andrea Ball and Jennifer Jensen and has grown to five employees, with offices in Nashville, TN and Washington, DC. They specialize in a comprehensive approach to management, publicity and booking for artists, as well as public relations and event planning for festivals and venues. Make Welcome specializes in working with country, bluegrass, and roots music artists and events. “Make Welcome is very excited about the opportunity. The work Mountain Music Entertainment has performed for the music community and the efforts from Make Welcome are complimentary. The acquisition of Mountain Music Entertainment will allow us to expand our scope to offer some exciting additions to our business model, which we plan to have in place by January. We wish Steve the best in his new endeavor and look forward to representing our new artist family and supporting music events,” said Andrea Ball of Make Welcome.